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Understanding public relations as part of promotional culture. </td>
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<div style="text-align:right"><a href="http://us1.campaign-archive2.com/?u=a98c9e57e9cf4c69871b56b36&amp;id=2c4c3c41f6&amp;e=" target="_blank" style="color: rgb(101, 101, 101); font-weight: normal; text-decoration: underline;">View in your browser</a></div>
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<td valign="top" style="padding: 0px 9px; text-align: center;"><a href="https://sam.arts.unsw.edu.au/events/featured/sam-seminars/?mc_cid=2c4c3c41f6&amp;mc_eid=[UNIQID]" title="" target="_blank"><img align="center" alt="SAM Seminar Series" width="564" style="max-width: 800px; padding-bottom: 0px; vertical-align: bottom; border: 0px; height: auto; outline: none; text-decoration: none; display: inline !important; -webkit-user-select: none;" src="https://gallery.mailchimp.com/a98c9e57e9cf4c69871b56b36/images/b3b228d6-2f97-4ba8-8b43-0c6a9008dc79.jpg">
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<span style="color:#FFFFFF"><strong>Public Relations as Promotional Culture</strong></span></h1>
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<span style="color:#555555">When&nbsp;<strong>Wednesday 26 April,&nbsp;</strong><strong>5 – 6.30pm</strong><br>
Where&nbsp;<strong>Room G17, Robert Webster Building, UNSW Kensington</strong></span> </td>
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In this seminar, I discuss the theoretical implications of understanding public relations as part of promotional culture, taking analysis beyond the organizational and into the social, cultural and political world. I reflect on how conceptualizing these dimensions
 of public relations work opens up new and sometimes provocative ways of thinking about public relations as a profession, an organizational function and a cultural industry. I draw on current examples of public relations work to illustrate the points made.<br>
&nbsp;<br>
<strong>Dr Lee Edwards</strong> is an Associate Professor of Communication Studies and PR, at the School of Media and Communication, University of Leeds, UK. She is a prominent PR and communication scholar who has actively contributed to the so-called “socio-cultural
 turn” in PR. She is co-editor of the <em>Public Relations Inquiry</em> journal, which takes up the mission of culturally sensible and economically and politically critical PR. Her recent books are (2015, with B. Klein and G. Moss)
<em>Understanding copyright: Intellectual property in the digital age</em>,&nbsp;London, SAGE; (2014)
<em>Power, diversity and public relations</em>, London, Routledge; and (2011 with C. Hodges)
<em>Public relations, society and culture: Theoretical and empirical explorations,
</em>London, Routledge.<br>
<br>
<a href="https://sam.arts.unsw.edu.au/events/sam-seminar-promotional-cultures/?mc_cid=2c4c3c41f6&amp;mc_eid=[UNIQID]" target="_blank" style="color: rgb(0, 128, 128); font-weight: normal; text-decoration: none;">Visit the event page.</a><br>
Bookings not required.</p>
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<strong>Finding us</strong><br>
Robert Webster Building&nbsp;is located mid-way off the UNSW main walkway. Map Reference G14. Room G17&nbsp;is located on the Ground floor.&nbsp;<a href="http://www.facilities.unsw.edu.au/getting-uni?mc_cid=2c4c3c41f6&amp;mc_eid=[UNIQID]" target="_blank" style="color: rgb(0, 128, 128); font-weight: normal; text-decoration: none;">More
 information on getting to UNSW.</a><br>
<br>
There is limited parking on the campus but free parking is available from 6:30pm in the car park next to NIDA accessed via Day Ave.</p>
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