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<p>&#8203;Hi all,&nbsp;<br>
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<p>please see below.<br>
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<div class="PlainText">Dr Lisa Bode</div>
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Lecturer in Film and Television Studies</div>
<div class="PlainText">Deputy Director of Research</div>
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<div class="PlainText"><font color="#333399">Forthcoming: <i>Making Believe: Screen Performance and Special Effects in Popular Cinema</i> (New Brunswick, NJ: Rutgers University Press, 2017)</font></div>
<div class="PlainText"><font color="#333399"><br>
</font>School of Communication and Arts<br>
University of Queensland<br>
Brisbane, QLD 4072<br>
&#43;61 7 33651443</div>
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<p style="margin-bottom:3.75pt; line-height:15.0pt"><b><span style="font-size:13.5pt; font-family:&quot;Arial&quot;,sans-serif">Does the Image Matter Anymore? Big Data, Photography and the Emergence of Network Economy Camera Development</span></b></p>
<p style="margin-bottom:3.75pt; line-height:15.0pt"><span style="font-size:13.5pt; font-family:&quot;Arial&quot;,sans-serif">Dr Leon Gurevitch (University of California, Santa Barbara)</span></p>
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<li class="MsoNormal" style=""><span style="font-size:9.0pt; font-family:&quot;Arial&quot;,sans-serif">Friday 14 October</span><span style="font-size:11.0pt; font-family:&quot;Calibri&quot;,sans-serif"></span></li><li class="MsoNormal" style=""><span style="font-size:9.0pt; font-family:&quot;Arial&quot;,sans-serif">Room 601, Michie Building (#9)</span><span style="font-size:11.0pt; font-family:&quot;Calibri&quot;,sans-serif"></span></li><li class="MsoNormal" style=""><span style="font-size:9.0pt; font-family:&quot;Arial&quot;,sans-serif">3pm - 4pm</span><span style="font-size:11.0pt; font-family:&quot;Calibri&quot;,sans-serif"></span></li></ul>
<p><span style="font-size:9.0pt; font-family:&quot;Arial&quot;,sans-serif">Previous understandings of photography have described the interrelation between decade long processes of camera technology innovation and the resulting aesthetic development in image forms that
 follow. Today cell phone manufacturers offer software updates to cameras that extend consumer image making abilities. With these updates, software partially replaces hardware development as users find that their camera phones can do one week what they could
 not the previous (Apple and Samsung&#8217;s narrow depth of field and low light photography updates being examples of this). Importantly, however, this is not a one-way process in which manufacturers &#8220;push&#8221; updates to consumers. Rather, manufacturers can now also
 &#8220;read&#8221; the data being created on their devices, either directly as it is captured, or indirectly as it is uploaded to social networks. Likewise, major DSLR manufacturers (Canon, Nikon, Sony and others), whose consumer base upload millions of images to Flickr
 every week (complete with detailed and complex EXIF data) now have a trove of information regarding the geographic location, lens settings and camera settings, not to mention contextual and consumption popularity data, that can inform their production and
 R&amp;D decisions. The data economy of photography now extends beyond the relationship between photographer, camera and resulting image, and into the relationship between photographer, socially networked image exhibition platform, image consumer and camera manufacturer.
 Taking an analysis of over 5000 photographs derived from the 100 million CC Flickr archive, this talk considers the emergence of Astrophotography as a genre and the R&amp;D responses to it from the camera manufacturers to ask: when it comes to camera innovation,
 does the image matter anymore?</span></p>
<p><span style="font-size:9.0pt; font-family:&quot;Arial&quot;,sans-serif">*****<br>
Join us for a drink, after the seminar, at St Lucy&#8217;s<br>
<br>
Bio:<br>
Dr. Leon Gurevitch is Visiting Professor in the Film and Media Department at the University of California, Santa Barbara and until recently, Senior Research Fellow on the Cultural Analytics Program in the Institute for Pure and Applied Mathematics at the University
 of California Los Angeles. Back in New Zealand Leon is Senior Lecturer at Victoria University of Wellington&#8217;s School of Design and a Royal Society of New Zealand Research Scholar. Leon is an Associate Editor of Animation: A Disciplinary Journal has published
 his work in Continuum Journal, The Journal of the Royal Society of New Zealand, The Journal of Television and New Media, Senses of Cinema, and others. Leon currently lectures graduate and postgraduate courses in photographics and computational culture.</span></p>
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