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<div style="word-wrap: break-word; text-align: center;"><font class="Apple-style-span" face="Verdana,Helvetica,Arial"><span class="Apple-style-span" style="font-size: 18px;"><b>Professor Terry Flew</b></span></font></div>
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<p align="CENTER"><font class="Apple-style-span" face="Verdana"><span class="Apple-style-span" style="line-height: 16px; font-size: 20px;"><b>Renovating Media Economics</b></span></font></p>
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<p style="text-align: left; text-indent: 0px;"><span lang="EN-AU" data-mce-style="font-family: Arial;" style="text-align: start; text-indent: 0px; background-color: rgb(255, 255, 255);"><span style="font-size: 15px; line-height: 19.5px;">The two perspectives
that dominate our understanding of media economics ‑ neoclassical, or mainstream, media economics and critical political economy of the media ‑ are the reigning orthodoxies of the field. They are, however, so divergent in many ways (including their objects
of analysis, their methodologies and their founding assumptions) that a conscientious student of media, cultural or communication disciplines may find that such intellectual polarisation makes it difficult to come to grips with media economics. This </span><span style="font-size: 15px; line-height: 19px;">at
a</span><span style="font-size: 15px; line-height: 19.5px;"> a time when leading figures in both political economy and cultural studies, such as Nicholas Garnham and </span></span><span style="color: rgb(0, 0, 0); font-family: Tahoma; font-size: 15px; font-style: normal; font-variant: normal; font-weight: normal; letter-spacing: normal; line-height: 19px; text-transform: none; white-space: normal; word-spacing: 0px; background-color: rgb(255, 255, 255);">Larry
Grossberg</span><span lang="EN-AU" data-mce-style="font-family: Arial;" style="color: rgb(0, 0, 0); font-family: Arial; font-size: 15px; font-style: normal; font-variant: normal; font-weight: normal; letter-spacing: normal; line-height: 19.5px; text-transform: none; white-space: normal; word-spacing: 0px; background-color: rgb(255, 255, 255);"><span style="font-family: Verdana; ">,
have been arguing the need for critical humanities scholars to develop a more nuanced understanding of dominant economic </span></span><span style="color: rgb(0, 0, 0); font-family: Tahoma; font-size: 15px; font-style: normal; font-variant: normal; font-weight: normal; letter-spacing: normal; line-height: 19.5px; text-transform: none; white-space: normal; word-spacing: 0px; background-color: rgb(255, 255, 255);">discourses.</span></p>
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<span style="background-color: rgb(255, 255, 255);"><font face="Verdana"><span style="font-size: 15px; line-height: 19.5px;">Economics as a discipline is more diverse that it is generally viewed as being from the outside, and more contested than the dualism
of neoclassical orthodoxy and its radical critics captures. Moreover, new developments in media industries, markets and practices are stretching the capacity of the established paradigms. </span></font></span><span style="font-family: Verdana; background-color: rgb(255, 255, 255); font-size: 15px; line-height: 19.5px;">In </span><span style="font-family: Verdana; background-color: rgb(255, 255, 255); font-size: 15px; line-height: 19px;">this</span><span style="background-color: rgb(255, 255, 255);"><font face="Verdana"><span style="font-size: 15px; line-height: 19.5px;"> seminar,
Stuart Cunningham and Terry Flew contend there are schools of economic thought </span><span style="font-size: 15px; line-height: 19px;">–</span><span style="font-size: 15px; line-height: 19.5px;"> in particular </span><span style="font-size: 15px; line-height: 19px;">institutional
and evolutionary economics – that have rarely been applied to the media, but which may help us in dealing with </span></font></span><span style="background-color: rgb(255, 255, 255); font-family: Verdana; font-size: 15px; line-height: 19px;">the</span><span style="background-color: rgb(255, 255, 255); font-family: Verdana; font-size: 15px; line-height: 19px;"> </span><span style="font-size: 15px; line-height: 19px; font-family: Verdana; background-color: rgb(255, 255, 255);">‘new
realities’ in the economics of media today. The presentation is based on their forthcoming book from Palgrave,
</span><i style="font-size: 15px; line-height: 19px; font-family: Verdana; background-color: rgb(255, 255, 255);">Media Economics</i><span style="font-size: 15px; line-height: 19px; font-family: Verdana; background-color: rgb(255, 255, 255);"> (co-authored
with Adam Swift). </span></div>
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<font class="Apple-style-span"><b><span style="font-family: Verdana; ">Date:</span></b><span style="font-family: Verdana; "> Friday 24th October, 2014</span></font></p>
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<b><span style="font-family:Verdana">Time: </span></b><span style="font-family:Verdana">15:30-17:00<b></b></span></p>
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<b><span style="font-family:Verdana">Location: </span></b><span style="font-family:Verdana">S226<b> </b>Seminar Room, Department of Media and Communications, University of Sydney, <a href="http://db.auth.usyd.edu.au/directories/map/building.stm?ref=d08h15" target="_blank"><b><span style="color:rgb(0,0,239); text-decoration:none">John
Woolley Building (A20)</span></b></a><b><span style="color:blue"> </span></b>level 2, entry off Manning Road.</span></p>
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<div style="color: rgb(0, 0, 0); "><span class="Apple-style-span" style="font-size: 15px;"><span style="font-family: Verdana; "><b>Please register that you will attend at:</b> </span><a href="http://www.eventbrite.com.au/e/renovating-media-economics-stuart-cunningham-and-terry-flew-tickets-13537951377"><span style="font-family: Verdana; ">http://www.eventbrite.com.au/e/renovating-media-economics-stuart-cunningham-and-terry-flew-tickets-13537951377</span></a></span></div>
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<p class="MsoNormal"><strong style="color: rgb(0, 0, 0); font-family: 'Helvetica Neue', Helvetica, Arial, sans-serif; font-style: normal; font-variant: normal; letter-spacing: normal; line-height: 19.5px; text-align: start; text-indent: 0px; text-transform: none; white-space: normal; word-spacing: 0px; -webkit-text-stroke-width: 0px; background-color: rgb(255, 255, 255); "><span data-mce-style="font-family: Arial;" style="font-family: Verdana; ">Stuart
Cunningham</span></strong><span data-mce-style="font-family: Arial;" style="color: rgb(0, 0, 0); font-style: normal; font-variant: normal; font-weight: normal; letter-spacing: normal; line-height: 19.5px; text-align: start; text-indent: 0px; text-transform: none; white-space: normal; word-spacing: 0px; -webkit-text-stroke-width: 0px; font-family: Arial; background-color: rgb(255, 255, 255); "><span style="font-family: Verdana; "> is
Distinguished Professor of Media and Communications, Queensland University of Technology. His current research focuses on digital transformations of the screen sector. This will be pursued as a Fulbright Senior Scholar in 2014-15. His most recent books are </span><em><span style="font-family: Verdana; ">Digital
Disruption: Cinema Moves Online</span></em><span style="font-family: Verdana; ">(edited with Dina Iordanova, 2012), </span><em><span style="font-family: Verdana; ">Key Concepts in Creative Industries</span></em><span style="font-family: Verdana; "> (with John
Hartley, Jason Potts, Terry Flew, John Banks and Michael Keane, 2013), </span><em><span style="font-family: Verdana; ">Hidden Innovation: Policy, Industry and the Creative Sector</span></em><span style="font-family: Verdana; ">(2013), </span><em><span style="font-family: Verdana; ">Screen
Distribution and the New King Kongs of the Online World</span></em><span style="font-family: Verdana; "> (with Jon Silver, 2013), </span><em><span style="font-family: Verdana; ">The Media and Communications in Australia</span></em><span style="font-family: Verdana; "> (with
Sue Turnbull, 2014).</span><span style="font-family: Verdana; "><br>
</span><span style="font-family: Verdana; "><br>
</span></span><strong data-mce-style="line-height: 1.6em;" style="color: rgb(0, 0, 0); font-family: 'Helvetica Neue', Helvetica, Arial, sans-serif; font-style: normal; font-variant: normal; letter-spacing: normal; text-align: start; text-indent: 0px; text-transform: none; white-space: normal; word-spacing: 0px; -webkit-text-stroke-width: 0px; line-height: 1.6em; background-color: rgb(255, 255, 255); "><span lang="EN-GB" data-mce-style="font-family: Arial;" style="font-family: Verdana; ">Terry
Flew </span></strong><span lang="EN-GB" data-mce-style="line-height: 150%; font-family: Arial;" style="color: rgb(0, 0, 0); font-style: normal; font-variant: normal; font-weight: normal; letter-spacing: normal; line-height: 19.5px; text-align: start; text-indent: 0px; text-transform: none; white-space: normal; word-spacing: 0px; -webkit-text-stroke-width: 0px; background-color: rgb(255, 255, 255); font-family: Verdana; ">is
Professor of Media and Communication in the Creative Industries Faculty at the Queensland University of Technology, Brisbane, Australia. He is the author of six books, 13 research monographs, 41 book chapters, and 72 refereed academic journal articles, and
has been an editor of 12 special issues/themed sections of academic journals and refereed conference proceedings. His books include</span><span lang="EN-GB" data-mce-style="font-family: Arial;" style="color: rgb(0, 0, 0); font-style: normal; font-variant: normal; font-weight: normal; letter-spacing: normal; line-height: 19.5px; text-align: start; text-indent: 0px; text-transform: none; white-space: normal; word-spacing: 0px; -webkit-text-stroke-width: 0px; font-family: Arial; background-color: rgb(255, 255, 255); "><span style="font-family: Verdana; "> </span><em><span style="font-family: Verdana; ">New
Media: An Introduction</span></em><span style="font-family: Verdana; "> </span></span><span lang="EN-GB" data-mce-style="line-height: 150%; font-family: Arial;" style="color: rgb(0, 0, 0); font-style: normal; font-variant: normal; font-weight: normal; letter-spacing: normal; line-height: 19.5px; text-align: start; text-indent: 0px; text-transform: none; white-space: normal; word-spacing: 0px; -webkit-text-stroke-width: 0px; background-color: rgb(255, 255, 255); font-family: Verdana; ">(Oxford),
which had its Fourth Edition published in 2014,</span><span lang="EN-GB" data-mce-style="font-family: Arial;" style="color: rgb(0, 0, 0); font-style: normal; font-variant: normal; font-weight: normal; letter-spacing: normal; line-height: 19.5px; text-align: start; text-indent: 0px; text-transform: none; white-space: normal; word-spacing: 0px; -webkit-text-stroke-width: 0px; font-family: Arial; background-color: rgb(255, 255, 255); "><span style="font-family: Verdana; "> </span><em><span style="font-family: Verdana; ">Media
Economics</span></em><span style="font-family: Verdana; "> </span></span><span lang="EN-GB" data-mce-style="line-height: 150%; font-family: Arial;" style="color: rgb(0, 0, 0); font-style: normal; font-variant: normal; font-weight: normal; letter-spacing: normal; line-height: 19.5px; text-align: start; text-indent: 0px; text-transform: none; white-space: normal; word-spacing: 0px; -webkit-text-stroke-width: 0px; background-color: rgb(255, 255, 255); font-family: Verdana; ">(2015,
forthcoming), Creative</span><em data-mce-style="line-height: 1.6em;" style="color: rgb(0, 0, 0); font-family: 'Helvetica Neue', Helvetica, Arial, sans-serif; font-variant: normal; font-weight: normal; letter-spacing: normal; text-align: start; text-indent: 0px; text-transform: none; white-space: normal; word-spacing: 0px; -webkit-text-stroke-width: 0px; line-height: 1.6em; background-color: rgb(255, 255, 255); "><span lang="EN-GB" data-mce-style="font-family: Arial;" style="font-family: Verdana; "> Industries,
Culture and Policy </span></em><span lang="EN-GB" data-mce-style="line-height: 150%; font-family: Arial;" style="color: rgb(0, 0, 0); font-style: normal; font-variant: normal; font-weight: normal; letter-spacing: normal; line-height: 19.5px; text-align: start; text-indent: 0px; text-transform: none; white-space: normal; word-spacing: 0px; -webkit-text-stroke-width: 0px; background-color: rgb(255, 255, 255); font-family: Verdana; ">(Sage
2012),</span><span lang="EN-GB" data-mce-style="font-family: Arial;" style="color: rgb(0, 0, 0); font-style: normal; font-variant: normal; font-weight: normal; letter-spacing: normal; line-height: 19.5px; text-align: start; text-indent: 0px; text-transform: none; white-space: normal; word-spacing: 0px; -webkit-text-stroke-width: 0px; font-family: Arial; background-color: rgb(255, 255, 255); "><span style="font-family: Verdana; "> </span><em><span style="font-family: Verdana; ">Global
Creative Industries</span></em><span style="font-family: Verdana; "> </span></span><span lang="EN-GB" data-mce-style="line-height: 150%; font-family: Arial;" style="color: rgb(0, 0, 0); font-style: normal; font-variant: normal; font-weight: normal; letter-spacing: normal; line-height: 19.5px; text-align: start; text-indent: 0px; text-transform: none; white-space: normal; word-spacing: 0px; -webkit-text-stroke-width: 0px; background-color: rgb(255, 255, 255); font-family: Verdana; ">(Polity
2013), and</span><span lang="EN-GB" data-mce-style="font-family: Arial;" style="color: rgb(0, 0, 0); font-style: normal; font-variant: normal; font-weight: normal; letter-spacing: normal; line-height: 19.5px; text-align: start; text-indent: 0px; text-transform: none; white-space: normal; word-spacing: 0px; -webkit-text-stroke-width: 0px; font-family: Arial; background-color: rgb(255, 255, 255); "><span style="font-family: Verdana; "> </span><em><span style="font-family: Verdana; ">Understanding
Global Media</span></em><span style="font-family: Verdana; "> </span></span><span lang="EN-GB" data-mce-style="line-height: 150%; font-family: Arial;" style="color: rgb(0, 0, 0); font-style: normal; font-variant: normal; font-weight: normal; letter-spacing: normal; line-height: 19.5px; text-align: start; text-indent: 0px; text-transform: none; white-space: normal; word-spacing: 0px; -webkit-text-stroke-width: 0px; background-color: rgb(255, 255, 255); font-family: Verdana; ">(Palgrave
2007). He is the founding editor of</span><span lang="EN-GB" data-mce-style="font-family: Arial;" style="color: rgb(0, 0, 0); font-style: normal; font-variant: normal; font-weight: normal; letter-spacing: normal; line-height: 19.5px; text-align: start; text-indent: 0px; text-transform: none; white-space: normal; word-spacing: 0px; -webkit-text-stroke-width: 0px; font-family: Arial; background-color: rgb(255, 255, 255); "><span style="font-family: Verdana; "> </span><em><span style="font-family: Verdana; ">Communication
Research and Practice</span></em></span><span lang="EN-GB" data-mce-style="line-height: 150%; font-family: Arial;" style="color: rgb(0, 0, 0); font-style: normal; font-variant: normal; font-weight: normal; letter-spacing: normal; line-height: 19.5px; text-align: start; text-indent: 0px; text-transform: none; white-space: normal; word-spacing: 0px; -webkit-text-stroke-width: 0px; background-color: rgb(255, 255, 255); font-family: Verdana; ">,
to be published by Taylor & Francis (commencing in 2015). </span><span data-mce-style="font-family: Arial; line-height: 150%;" style="color: rgb(0, 0, 0); font-style: normal; font-variant: normal; font-weight: normal; letter-spacing: normal; line-height: 19.5px; text-align: start; text-indent: 0px; text-transform: none; white-space: normal; word-spacing: 0px; -webkit-text-stroke-width: 0px; background-color: rgb(255, 255, 255); font-family: Verdana; ">He
has been engaged in current and recent ARC-funded projects on politics, the media and democracy in Australia, social media and crisis communication, the outer suburban creative workforce, citizen journalism in Australia, and creative industries in China. He
is a member of the Australian Research Council College of Experts for Humanities and Creative Arts, and was a member of the Expert Reference Group for the 2012 ERA round. During 2011-12, he headed a review of the National Classification Scheme for the Australian
Law Reform Commission (ALRC).</span></p>
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<div style="color: rgb(0, 0, 0); font-family: Calibri, sans-serif; "><b><span style="font-family: Verdana; ">Other upcoming Media@Sydney events: </span></b></div>
<div style="color: rgb(0, 0, 0); font-family: Calibri, sans-serif; "><b><span style="font-family: Verdana; "><br>
</span></b></div>
<div style="color: rgb(0, 0, 0); font-family: Calibri, sans-serif; "><b><span style="font-family: Verdana; ">Friday 31st October, 3:00 PM</span></b></div>
<div style="color: rgb(0, 0, 0); font-family: Calibri, sans-serif; "><b><span style="font-family: Verdana; ">Tales of the Digital Sublime: Tracing the Relationship Between Big Data and Professional Sport (Brett Hutchins): </span></b><a href="https://www.eventbrite.com.au/e/tales-of-the-digital-sublime-tracing-the-relationship-between-big-data-and-professional-sport-tickets-12426625371"><span style="font-family: Verdana; ">https://www.eventbrite.com.au/e/tales-of-the-digital-sublime-tracing-the-relationship-between-big-data-and-professional-sport-tickets-12426625371</span></a></div>
<div style="color: rgb(0, 0, 0); font-family: Calibri, sans-serif; "><b><span style="font-family: Verdana; "><br>
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<font face="Verdana" color="#333333"><font color="black"><span lang="en-US"><b>Media@Sydney is presented by the </b></span></font></font></div>
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<font face="Verdana" color="#333333"><a href="http://sydney.edu.au/arts/media_communications/" target="_blank"><span lang="en-US"><b>Department of Media and Communications</b></span></a><font color="black"><span lang="en-US"><b>, University of Sydney</b></span></font></font></div>
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<p style="font-family: Calibri, sans-serif; "><font face="Verdana,Helvetica,Arial" style="font-family: Calibri, sans-serif; "><span style="font-family: Verdana; "><br>
</span><span style="font-family:Verdana"><b>For more information contact</b></span><b><span style="font-family:Verdana"><br>
</span></b></font><font><span style="font-family: Verdana;">Dr Fiona Martin </span><span style="font-family: Verdana;"><br>
</span><span style="font-family: Verdana;"><span class="Apple-tab-span" style="white-space: pre;"></span>T: 0428391122 or 02 90365098 </span><span style="font-family: Verdana;"><br>
</span><span style="font-family: Verdana;"><span class="Apple-tab-span" style="white-space: pre;"></span>E: </span><a href="https://webmail.sydney.edu.au/owa/UrlBlockedError.aspx" target="_blank" style="color: purple;"><span style="font-family: Verdana;">fiona.martin@sydney.edu.au</span></a></font><font face="Garamond"><span style="font-family: Verdana;"><br>
</span></font><font face="Verdana,Helvetica,Arial"><span class="Apple-tab-span" style="white-space: pre;"></span>M: 0428 391 122</font><span style="font-family: Calibri, sans-serif; "><font face="Verdana,Helvetica,Arial"><br>
</font></span><font style="font-size: 14px; "><font><br>
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